The act in developing company logo is essentially to deal with numerous market changes over the time, this is as well validating the meaning of visionary.
The non-stop rolling water symbolized a sustaining vision in the context of a newly shaped company. The contrast brightness in blue and red, spoke for the courage for entrepreneurship, from which the newness in service and customer satisfaction was distinctively interpreted.
Solidness of the shape represented what BS had to deliver to the interactive-ness the customer requested. It is to answer the market need. Bright Sun fellows have to be responsive and professional.
A worldwide registered trademark logo. With customers‘ recognition, they are assured for the source with quality. In addition, brands are served with BS design. The trademark ensures design in its originality, creativity and exclusivity.
The ribbon spreads stylishly from left to the right side connects linage into ingenious initiation. Linage extends foundation in experience and insights; therefore further establishment presages a solid reliability. The flying ribbon elaborates multiplicity and diversity of the current market.
Bringing out our OSO concept: It composed of a simple and distinct single line, is to express the company’s persistence & sustainability in the industry for 30 years since the beginning. The water bag shape in the middle and lower part, is to present our one-stop service providing customers with variety of solutions, and also bring the message of oneness to our fellow partners.